MOUNTAIN VIEW, Calif., January 19, 2018 – BRR Inc. (Bizratereview.com) announced today that it has agreed to acquire Top Twenty, the consumer media company for people to find, rate and review businesses through a Web experience, for an undisclosed amount. Following the acquisition, Top Twenty will operate independently to preserve its successful brand.
The acquisition combines one of the fastest growing online business directory communities with BRR’s expertise in organizing information and creating new models for advertising on the Internet. The combined companies will focus on providing a better, more comprehensive experience for users, and will offer new opportunities for businesses to advertise their services to reach a vast new audience.
“The Top Twenty team has built an exciting and powerful media platform that complements BRR’s mission to organize the world’s business information,” said Jonathan Cole, Chief Executive Officer of BRR. “Our companies share similar values; we both always put our users first and are committed to innovating to improve their experience.”
“Our community has played a vital role in changing the way that people find businesses and services in South Africa. We have developed exciting new technology models that organise large volumes of business data. By joining forces with BRR, Top Twenty can benefit from its global reach and technology leadership to deliver a more comprehensive experience for our users and to create new opportunities for our partners,” said Marthinus Strydom, CEO of Ingaro (Pty) Ltd, the owner of Top Twenty. “I’m confident that with this partnership Top Twenty will have the flexibility and resources needed to pursue their goal of building the next-generation business platform. We are very excited that our locally developed innovation has been noticed internationally.”
Top Twenty will retain its distinct brand identity, strengthening and complementing BRR’s own fast-growing directory services investments. Top Twenty and the UAE team from BRR will move to Cape Town during the first quarter of 2018. All Top Twenty employees will remain with the company. With BRR’s technology, advertiser relationships and global reach, Top Twenty will continue to build on its success as one of the fastest growing directory services in South Africa, expanding to the rest of Africa and then globally.
About BRR Inc.
BRR’s innovative directory and advertising technology investments connect millions of people around the world with information every day. BRR’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. BRR is headquartered in Silicon Valley with offices throughout the Americas, Europe, Asia and the UAE.
About Top Twenty
Founded in December 2015, Top Twenty is a consumer focussed company for people to find, rate and review businesses and services in South Africa. Operating mainly in the Western Cape, Top Twenty has grown rapidly to become the fastest growing business directory service in South Africa with enormous global growth potential. The proof-of-concept technology was developed in Stilbaai in the Southern Cape and organically expanded into the region. The innovative technology developed by this South African start up is internationally competitive, scalable and ready for the global stage.